Once upon a time....
Handbags lasted a lifetime
PERSISTENCE was founded on this ideal, and offers modern classics constructed of full-grain vegetable tanned leather which wears beautifully over the years.
What's in a name?
PER·SIST·ENCE
[PƏRˈSISTƏNS] noun
1. The quality of not giving up until you succeed.
When starting the brand, founder Kay Lewicke used the mantra, “Nothing replaces persistence.” New to the handbag and leather industries, she encountered many obstacles, but persistence was the key to success.
2. The continued or prolonged existence of something.
Persistence embodies a commitment to expertly crafting each piece to last a lifetime. PERSISTENCE bags wear beautifully over the years, earning character and patina to tell a unique story with understated style.